About

Visibility + Connection is a web marketing blog that covers various aspects of online and internet marketing, such as:

• Email marketing
• Search engine optimization
• Blogging
• Social networking

The author of Visibility + Connection, Kate, is a web designer living and working in Raleigh, North Carolina while working on an MS in Technical Communication at North Carolina State University. She believes that web marketing is just one of the key pieces that align to make an online business successful. When the strategies discussed in this blog are used in conjunction with good writing, usability practices, and common sense information architecture, you are rising above noise that fills the online world and leaving the rest of the pack of your competition behind!